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web design and support

Professional Websites That
Grow Your Practice

Our sleek, modern, and stylized website designs are built especially for healthcare practices.
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Focus on Your Patients,
We'll Focus on Your Website.

Managing a health and wellness business is demanding. Between patient care, appointments, and paperwork, website maintenance can easily fall by the wayside. A well-functioning website is crucial for attracting new patients, showcasing your expertise, and maintaining a professional online presence. Our website support service is designed to take the burden off your shoulders and ensure your website is always up-to-date and optimized for great performance.

What To Expect

What a typical first year with us actually looks like

23.8K

Organic Impressions

How often our clients’ websites show up in search results each month, proof that a well-built site gets found, not just seen.

99.99%

Website Uptime

Your site stays online and fast around the clock, because a site that’s down is a patient who books somewhere else.

3.5 Days

Average Request Completion Time

Need an update? Most website requests are done in under four business days, not stuck in a queue for weeks.

What Sets Us Apart

Enjoy Peace of Mind Knowing your Website is in Expert Hands.

We want to be a trusted partner in your digital success. We offer two website management packages, from essential website maintenance to comprehensive website management. Each plan includes regular security updates, plugin compatibility checks, ensuring your website functions flawlessly and stays ahead of security threats that could impact your patients. Plus, you’ll have a team of expert developers available to address any questions or concerns you may have as your business grows.

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How It Works

What to Expect

Website projects have a reputation for being slow and confusing. Ours aren’t. Here’s the process, start to finish.

1

Discovery Call

Whether we're building your new website or simply managing your existing site, you'll meet with our team to discuss which of our website management packages will fit your needs.

2

Development or Migration

Depending on your needs, our expert Web Developers will provide custom website development services, or we'll migrate your existing site to our servers.

3

Ongoing Support

We run regular performance tests to ensure your site is up and running and can handle any amount of traffic. As your business grows, you can feel confident knowing you have a trusted web team in your corner.

Are you ready to take the next step in your business?
Schedule a call with our team to get started!

Book a Free Strategy Call

Peace of Mind for Your Medical Practice or Med Spa Website.

Your medical practice’s website is a vital tool for attracting new patients, showcasing your services, and building trust. However, the task of maintaining a website can be overwhelming, especially with the constant changes in compliance regulations and technology.

Our dedicated team of experts will handle the technical aspects of your website, including security and compliance updates, to protect your website against the latest security threats and ensure compliance with HIPAA, WCAG, and ADA standards.

Need help updating your website content or optimizing it for search engines? We can assist with content creation, strategy, and ongoing management. With our ongoing website support, you can rest assured that your medical practice’s website is always up-to-date, secure, and functioning optimally, allowing you to focus on delivering exceptional patient care.

Partners you can trust

We only work with doctors, med spas, and healthcare practices, so we never have to guess at the compliance rules that govern your marketing.
  • Secure servers
  • Annual HIPAA training
  • Signed BAAs

Key Benefits

Website Design & Support

FULLY OPTIMIZED WEBSITES THAT CONVERT

  • Visually Appealing: High-quality images and a cohesive visual design demonstrate to potential patients that your business is professional and thoughtful down to the little details.
  • Easy to Navigate: Intuitive menus and clear calls-to-action ensure visitors can easily find the information they need and book appointments.
  • Custom SEO-Rich Content: Custom, engaging content will inform and engage potential patients, building trust and establishing your business as a leader in your field.
  • Search Engine Optimization (SEO): It's no secret that SEO for doctors and medical practice is a complicated tool. We optimize each website we build to make it easy for search engines to find your business.
  • Mobile-Responsive: Today's audience is constantly on the go. Nearly 46% of all website traffic comes from mobile devices. Our websites are built to look great and function flawlessly, whether on a desktop, tablet, or smartphone.
  • Legal and HIPAA Compliance: We understand the challenges of web design for doctors and medical practice. That's why we, a marketing agency, optimize each site to follow the minimum HIPAA, WCAG, and ADA compliance standards.
  • Ongoing Support and Monitoring: Our digital marketing agency offers two levels of support to ensure your site is up and running and that you have a team of web experts available to help when you need it.
Book a Free Strategy Call

Client stories

Trusted by practices
nationwide

Real doctors and med spa owners, real results. Here's what it's like to hand your marketing to a team that only works in healthcare.

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I’ve been in business for over 7 years unfortunately have been using a different marketing company I made the switch to Middle Way Marketing and my 

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Tami Podlasek

Seminole, FL

If you are looking for a strong responsive working relationship in the realm of marketing and website development along with unmatched 

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Marie Stormi Rowe, MD, FACOG

Greenville, N

I’m not sure what ad you are running or algorithm you’re using but its WORKING!!!!! I have had a great run with “GOOD” leads last week and

Read More...

Dr. Iris B. Bernstein, MD

Tucson, AZ

Middle Way Marketing did an incredible job from start to finish with our Med Spa Content at iBeauty Med Spa Jeremy and his team were fantastic making 

Read More...

Dr. Ibrahim, MD

Toledo, OH

I’ve worked with MWM on 2 projects now I was very pleased with the first round of videos/marketing/social media that they made for my eye care 

Read More...

Dr. Leah Johnson OD

Phoenix, AZ

I have been working with Middle Way Marketing for about 2 years They helped me to rebrand and grow my business from a solo enterprise 

Read More...
a woman with long brown hair

Annette Daniels

Novi, MI

The website design process with Middle Way was very smooth and delivered on time as expected The website is very functional and we are pleased

Read More...
a man in a white coat

James S. Linder MD

Memphis, TN

Responsive and effective that’s how I’d describe Middle Way Their quality of work and responsiveness are always top notch They’ve helped us

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dr jimmy

Dr. Jimmy Ninh, MD

Chicago, IL

I have had a wonderful experience with Middle Way Marketing from the initial website design and build to the ongoing support 

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a woman smiling for the camera

Ellen Addison

Omaha, NE​

Tami Podlasek

Seminole, FL

I have been in business for over 7 years, unfortunately have been using a different marketing company. I made the switch to Middle Way Marketing and my only regret is I didn’t do it sooner. Jess and her team completely renovated my website turning it from a dud to a WOW. ALL of my patients have been complimenting how beautiful my site is. The process was easy, her team listened and was available to answer any and all of my questions along the way in a timely manner.

I also invested in their SEO services. Prior to, I was not even showing on google AT ALL. In about a month with Remy managing my SEO the leads started coming in directly from Google. To say I am happy is an understatement. THANK YOU!! As a small business owner this is invaluable to the success of my business.

Marie Stormi Rowe, MD, FACOG

Greenville, NC

If you are looking for a strong, responsive working relationship in the realm of marketing and website development, along with unmatched professionalism, you will find it with the Middle Way Team. Middle Way will not disappointment and the members of their team are a pleasure to interact with and have ultimate grace and consideration to work through requests no matter how complicated. They are great communicators. Whether you are located on the east or west coast, you will feel like they are next door in their responsiveness, collaboration and connection.

Dr. Iris B. Bernstein, MD

Tucson, AZ

I’m not sure what ad you are running or algorithm you’re using but its WORKING!!!!! I have had a great run with “GOOD” leads last week and over the weekend. Ladies are paying for consults!! It’s been great and exciting.

Dr. Ibrahim, MD

Toledo, OH

Middle Way Marketing did an incredible job from start to finish with our Med Spa Content at iBeauty Med Spa! They were extremely organized and very detailed providing us with step by step instructions prior to our media day to ensure our team had a successful outcome. Nina literally gave me an hour by hour breakdown so we can stay on track and ensure they captured all the content we wanted. Jeremy and his team were fantastic, making us all (who are not actors) feel very comfortable and confident in front of the camera. The footage they captured was amazing but the real magic was the final videos and photos. They were able to capture and help explain to our audience what the technology does and also give a personality behind the providers. Making people feel comfortable with the new devices we launched and the providers that will be using the devices. They quickly provided our footage for review and made any edits we asked for without any problems. We are now working with them on the social media launch and I can’t wait for our existing and new clients to see what we have in store for them. I highly recommend the entire team and encourage you to reach out to them if you are looking for help with professional content creation and marketing!

Dr. Leah Johnson, OD, FAAO, FSLS, FBCLA

Phoenix, AZ

I’ve worked with MWM on 2 projects now. I was very pleased with the first round of videos/marketing/social media that they made for my eye care clinic. I am looking forward to the 2nd session that we just completed filming. I’ve worked closely with Nina and appreciate her work style; she is transparent, professional, organized, and things run smoothly according to plan. The film crew came out to my clinic location and Axel was easy to work with would understand how I’m looking to convey things, he would just “get it”. I think it is because this company specifically works with healthcare. I have already recommended this to several other doctors with clinics who are looking to expand their marketing and image presence.

a woman with long brown hair

Annette Daniels

Novi, MI

I have been working with Middle Way Marketing for about 2 years. They helped me to rebrand and grow my business from a solo enterprise to a multi employee medical spa. My clients rave about how easy to use and beautiful my website is. The team there has always been helpful with suggestions and quick to make changes and adapt when requested. I would highly recommend their services.

a man in a white coat

James S. Linder MD

Memphis, TN

The website design process with Middle Way was very smooth, and delivered on time as expected. The website is very functional and we are pleased with the layout. We do a lot of aesthetics so we needed a very professional site. We have made a few little tweaks along the way and they have handled these within a few days. Thank you Middle Way. 

dr jimmy

Dr. Jimmy Ninh, MD

Chicago, IL

Responsive and effective, that’s how I’d describe Middle Way. Their quality of work and responsiveness are always top notch. They’ve helped us establish our business via their online market and CRM services. Would not hesitate to recommend. Remy and Conner are fantastic to work with.

a woman smiling for the camera

Ellen Addison

Omaha, NE​

I have had a wonderful experience with Middle Way Marketing from the initial website design and build to the ongoing support. The responsiveness and service have been amazing. Any time I wanted to make a change, it only took an email request and it was done within a few days. Having Middle Way handle the website for my new start-up business has been a huge help getting off the ground with a functional and professional-looking website.  I am so appreciative for all that Jess and the team has done for me.  

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